/ MUGLER H&M

/ KERAMIEKMUSEUM PRINCESSEHOF – PORCELAIN FEVER

/ H’ART AMSTERDAM – JULIUS CAESAR

/ TEXTIELMUSEUM TILBURG – ROYAL EMBROIDERY

/ DE NIEUWE KERK – MAISON AMSTERDAM

/ GLAMCULT #140

/ GLAMCULT #140

/ VOICES OF FASHION – BOOK

/ STATE OF FASHION – SEARCHING FOR THE NEW LUXURY – EXHIBITION

/ STATE OF FASHION – SEARCHING FOR THE NEW LUXURY – EXHIBITION

/ STATE OF FASHION – SEARCHING FOR THE NEW LUXURY – EXHIBITION

/ MUSEUM BOIJMANS VAN BEUNINGEN – THE FUTURE OF FASHION IS NOW – EXHIBITION

/ MUSEUM BOIJMANS VAN BEUNINGEN – THE FUTURE OF FASHION IS NOW – EXHIBITION

/ MUSEUM BOIJMANS VAN BEUNINGEN – THE FUTURE OF FASHION IS NOW – EXHIBITION

/ CALVIN KLEIN – GLAMCULT STORE TAKE OVER

/ GEMEENTEMUSEUM DEN HAAG – INTERIEUR EN ARCHITECTUUR, DE STIJL – EXHIBITION

/ GEMEENTEMUSEUM DEN HAAG – INTERIEUR EN ARCHITECTUUR, DE STIJL – EXHIBITION

/ GEMEENTEMUSEUM DEN HAAG – INTERIEUR EN ARCHITECTUUR, DE STIJL – EXHIBITION

/ CALVIN KLEIN – CAMPAIGN

/ DUTCH DESIGN AWARDS – EDITION 2018

/ DUTCH DESIGN AWARDS – EDITION 2018

/ ACE & TATE – BRAND IDENTITY

/ ACE & TATE – BRAND IDENTITY

/ DE NIEUWE KERK – HET GROTE SURINAME MAGAZINE

/ DE NIEUWE KERK – HET GROTE SURINAME MAGAZINE

/ HERMITAGE AMSTERDAM – JEWELS! – BOOK

/ HERMITAGE AMSTERDAM – BIOGRAPHY OF A BUILDING – BOOK

/ HERMITAGE AMSTERDAM – BIOGRAPHY OF A BUILDING – BOOK

/ HUGO BOSS – HUGO REVERSED – BRAND ACTIVATION

/ HUGO BOSS – HUGO REVERSED – BRAND ACTIVATION

/ HUGO BOSS – HUGO REVERSED – BRAND ACTIVATION

/ ZEEUWS MUSEUM – BAGS

/ ZALANDO – ZALANDO DENIM – CAMPAIGN

/ HERMITAGE AMSTERDAM – CLASSIC BEAUTIES – BOOK

/ HERMITAGE AMSTERDAM – CLASSIC BEAUTIES – BOOK

/ FOR PEACE – BRAND IDENTITY

/ FOR PEACE – BRAND IDENTITY

/ ARTEZ PRESS – KOOS VAN DEN AKKER – BOOK

/ ARTEZ PRESS – KOOS VAN DEN AKKER – BOOK

/ ARTEZ PRESS – KOOS VAN DEN AKKER – BOOK

/ ARTEZ PRESS – IN AND OUT OF FASHION – BOOK

/ MUSEUM ARNHEM – EVERYTHING BUT CLOTHES – EXHIBITION

/ MUSEUM ARNHEM – EVERYTHING BUT CLOTHES – EXHIBITION

/ MUSEUM ARNHEM – EVERYTHING BUT CLOTHES – EXHIBITION

/ GLAMCULT – MEDIA

/ GLAMCULT – MEDIA

/ GLAMCULT – MEDIA

/ GLAMCULT #139

/ GLAMCULT #134

/ GLAMCULT #133

/ GLAMCULT #132

/ CLARKS – TRIGENIC FLEX – CAMPAIGN

Glamcult.studio

Glamcult Hugo Boss – Hugo Reversed – Brand Activation image
Glamcult Hugo Boss – Hugo Reversed – Brand Activation image
Glamcult Hugo Boss – Hugo Reversed – Brand Activation image
Glamcult Hugo Boss – Hugo Reversed – Brand Activation image
Glamcult Hugo Boss – Hugo Reversed – Brand Activation image
Glamcult Hugo Boss – Hugo Reversed – Brand Activation image
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Detail

In honour of HUGO’s new store opening in Amsterdam, Glamcult Studio organized a warehouse night that connected the brand, the Netherlands’ progressive youth, and some of the world’s best underground DJs. Glamcult Studio covered everything from concept development to art direction, music curation, event production and graphic design across a variety of printed matter and digital/event media.

Specifications

  • Event

Operations

  • Art Direction
  • Events

Year

2018

Client

Hugo Boss

Hugo Boss – Hugo Reversed – Brand Activation

Project Information